Old Advertising versus The New Consumer
on the Travolution blog covers a great ad about what’s happening in today’s market and it looks like a large number of companies in any industry still isn’t getting it.
Read Full Post | Make a Comment ( None so far )
consider Life After Death by PowerPoint before your next presentation.
Read Full Post | Make a Comment ( None so far )on AlwaysOn have nothing to do with web 2.0 or travel but working life in general. It’s mainly for all of you out there working in an organization, maybe a large and/or bureaucratic one.
Read Full Post | Make a Comment ( None so far )below is what I consider the key sentence in an informative article on ClickZ.comThe way forward is to integrate your message into consumers’ conversations. It’s about integrating your campaign into the social networks your potential customers frequent.
Read Full Post | Make a Comment ( None so far )the theme of the trendwatching.com: May 2007issue has a number of references to travel, with TripAdvisor as the poster company.
Read Full Post | Make a Comment ( None so far )is the title of a great article in The New York Times on Rupert Murdoch and his News Corporation.They’ve made headlines recently with his offer to buy Dow Jones, publishers of The Wall Street Journal and of course last year with the purchase of MySpace.
Read Full Post | Make a Comment ( None so far )Internet Travel News reports about a new study conducted by Deloitte and NYU Hospitality about the huge savings that web technology could produce for tourism.
Read Full Post | Make a Comment ( None so far )Trip Cart has all the makings of an innovative site that integrates vacation research and planning with user generated content, social networking and a mapping mashup tool.
Read Full Post | Make a Comment ( 3 so far )iMedia Connection reports in this brief case study of how Travelocity uses its brand icon the gnome successfully in the social networking world.
Read Full Post | Make a Comment ( None so far )iMedia Connection reports in this brief case study of how Travelocity uses its brand icon the gnome successfully in the social networking world.
Read Full Post | Make a Comment ( 1 so far )What’s next in Marketing on the Smart Web
Liked it here?
Why not try sites on the blogroll...
