I doubt it, after analyzing the results of the study Consumers Use Social Media to Vent about Customer Service reported in MarketingVOX. Key comment:
“These most savvy and sought-after consumers will not support companies with poor customer care reputations, and they will talk about all of this openly with others via multiple online vehicles. This [...]
are contained in this interview with CNN’s King on Obama’s iCampaign on Always On
and it’s not the politics he talks about which is important but his comments about the new media world we live in and how it affects every facet of communication. The situation he describes that the traditional media finds itself in, applies [...]
This article in Hospitality Net debating the issue of corporate blogs - specifically the one by Bill Marriott - as an effective marketing tool reminds me of Seth Godin’s book “The Meatball Sundae”. The bottom line argument of the book is that your communications should be consistent with your overall corporate culture and not be [...]
Read Full Post | Make a Comment ( None so far )Adam Weinroth of iMedia Connection has a very informative post on this high profile subject, including his definition of what makes up social media and how to be effective in this key area of the web today.
As I’ve stated on this blog previously, it’s all about the conversation, how to monitor, embrace and join [...]
DEC - Glimpse of the Future, 1994
Not that long ago, and how far we’ve come since, quite incredible and no doubt there is so much more to come.
reports TechCrunch. With their “who’s close to you” feature you can now check who in your network is traveling to the same place you are.
This adds another dimension to what is already a very useful tool.
is an Apple - Web application made for the iPhone.
It’s a great example of using the new mobile platform the iPhone offers, and which is superior in user friendliness over other smart phones due to the integration of a full version of the Safari web browser. This adds integration to the process of viewing, [...]
Have a wonderful Holiday Season!
Read Full Post | Make a Comment ( None so far )is the title of a great post on the Ask 37signals blog. It’s great advice that I can fully subscribe to and recommend. Doesn’t really have anything to do with technology but is valid in a general sense.
By the way, I did watch Steve Martin on Charlie Rose, one of my [...]
Read Full Post | Make a Comment ( None so far )The evolution of the web continues and here’s a great take on what’s coming and how it will change the way we access and consume information.
via Read/WriteWeb by Richard MacManus on 11/22/07
Tim Berners-Lee, inventor of the World Wide Web, today published a blog post about what he terms the Graph, which is similar (if not [...]
Read Full Post | Make a Comment ( None so far )What’s next in Marketing on the Smart Web
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